net4wiseowls - Social Media For Business

LinkedIn Profile Secrets For Business Referrals

September 6th, 2012 - in Blog, LinkedIn with Comments Off

Balance One of my LinkedIn profile secrets for business referrals is that your profile does not have to focus entirely on appearing very high in search. What you do need is a 100% completed profile that focuses on content, credibility, conversion and search but not at the expense of one or the other. Painful truth The painful truth for some people is that their profile may appear very high...

LinkedIn Roadmap To Success

August 26th, 2012 - in Blog, LinkedIn with 1 comment

Could you handle more business? If you could then it's time you had a LinkedIn roadmap to success? If LinkedIn is not giving you more business then change your approach to change your results. Stop agonizing over your LinkedIn profile and focus more on the tactics that will deliver you success on LinkedIn. Success What would that success on LinkedIn look like for you? Are you trying to...

7 Hot Tips to Rock Your Facebook Page

August 13th, 2012 - in Facebook with Comments Off

Do you want your business Page to stand out, engage your fans and leave your competitors behind?

Yes! The first six tips help. Tip seven is the one that will add the most to the success of your Facebook Page. 1. Cover Picture Change your cover picture, 851x315 pixels; every fortnight to keep your Page fresh with the added benefit that every change appears in the...

7 Sloppy Facebook Fan Engagement Mistakes to Fix Now

July 31st, 2012 - in Uncategorized with Comments Off

Trouble engaging your fans on Facebook?

It usually comes down to a poor strategy, the wrong tactics and sloppy mistakes. Even with a good strategy and tactics it’s easy to fall at the last hurdle. Lets avoid that and have a look at seven sloppy Facebook fan engagement mistakes to fix now! 1. Static Cover Picture Don’t leave your Page cover picture unchanged for...

A Social Media Policy For Business – 10 Key Areas

July 10th, 2012 - in Strategy with Comments Off

In time we hate that which we often fear
William Shakespeare

Some businesses fear social media. This Net4wiseowls social media policy for business – 10 key areas will hopefully help towards reassuring the fearful 1. Negative Comments When a negative comment is posted keep calm. Always have the businesses brand reputation in your mind. Do not ignore any...

A Winning Social Media Strategy

July 10th, 2012 - in Strategy with Comments Off

All men can see these tactics whereby I conquer, but what none can see is the strategy out of which victory is evolved.
Sun Tzu in The Art of War.

Strategy dictates tactics and just having a list of social media tools with random engagement are poor tactics without a clear strategy. Align your strategy with marketing, sales, customer service and human resources,...

Facebook Page Likes 4 Profit

July 9th, 2012 - in Facebook with Comments Off

“A bad beginning makes a bad ending.” – this quote by Euripides, sums up perfectly the fundamental mistake that many businesses make in their attempts to have a profitable Facebook Page.

Their obsession with Likes just as a number is the killer. If obtaining Facebook Page Likes is a complete hit and miss affair then it makes it very difficult to engage and influence...